It’s been a busy week since I got back to New York and I’m trying not to forget the new perspective I collected during my trip.

Luckily, I stumbled upon this video (~6-mins long) after checking out the relaunched Creative Mornings site. It’s a beautiful portrait about leadership, creativity and values by Tina Roth Eisenberg aka swissmiss. If you have followed Tina’s work, you’ll notice she is incredible at uniting teams together on projects – both locally and across the globe – with an infectious positive energy. I only wish more founders shared her motivations behind why she creates and does what she does.

She is also honest and aware about her flaws as a manager, touching on spreading herself too thin and what it must be like to work with her. Some choice quotes include:

“Sometimes it’s a little lonely to be the boss – to be at the top. Being a boss is really hard work.”


“The most important thing is that you are true to yourself. That you can look back at your life and say you are fully behind the decisions you made. I’m proud of the decisions I made. And by living your life, you made the world a little better.”


Stay tuned for upcomings posts on ‘How to chose a founder to work for’ and ‘Why I don’t share who I’m with’.